9 January 2017
Always on the lookout for opportunities to develop our digital skills we popped along to the Digital Garage at the Tramshed in Cardiff this week, hoping to gain some useful insights into the way Google thinks. It’s always good to listen to others and we were able to pick up some useful tips at a great local venue.
We heard how many businesses aren’t utilising the Knowledge Panel which is the panel which pops up on the right hand side of the screen in response to a user search. The Knowledge Panel is a great way to reinforce a brand or give potential customers a little more information about a business and all business owners should take the time to populate and update their panel.
Another useful tool which Google provides can be found at www.testmysite.thinkwithgoogle.com where website performance can be measured and scored. By simply typing in a web address, Google will determine how the site performs across all devices offering a free detailed report and tips on how to make improvements.